Brand Identity, Graphic Design, Social Media Content Strategy & Development, Videography, Photography, Email Marketing, Website Design & Development
INDUSTRY:
Retail
DURATION:
2024–2025
THE RUNDOWN
Sparkle & Swag sells everything for a party, from balloons to banners, in-store and online, and helps plan the celebration too. So its brand had to feel like a party the moment you saw it. We led a full rebrand, from a custom wordmark down to the business cards, then put it to work. Print ads in magazines and on streetcars got the brand noticed, sales collateral carried it in store, and photography and video fueled the social and email campaigns that send shoppers to the new Shopify site we built.