SERVICES:
Marketing Strategy, Brand Identity, Graphic Design, Social Media Content Strategy & Development, Photography, Social Media Management, Email Marketing, Website Design & Development
INDUSTRY:
Hospitality
DURATION:
2022–2026
AWARDS:
Gold ADDY
THE RUNDOWN
Felix’s has been shucking oysters in New Orleans since the 1940s, and a legacy like that needs a brand that can keep up. As the restaurant’s full marketing team, we built a brand system that honored its history without feeling stuck in it, then carried it into every corner of the business. Billboards and a custom website reached visitors before they ever sat down, email and social kept locals coming back, and menus and original photography made sure the experience at the table matched the one online. Every piece carried the same sizzle as the chargrilled oysters that made Felix’s famous.
